CREATIVITY should always be expressed and celebrated.
Creativity should be embraced and can be fun.
Creativity is a business asset, make it your greatest strength. Provide your Marketing teams the freedom to explore different ideas.
Turn creativity into a business ‘Superpower’ to outperform your competition.
Look to explore creative options across the entire spectrum of the 7Ps Marketing Mix: product, price, promotion, place, packaging, positioning, and people.
Explore your creative side and encourage your team to be more creative in all aspects of your business. You can be creative in every aspect of your marketing from a social post video, how you present a new product, showcase an event. Test different market offers and products, be agile to gain valuable feedback from your customers, learn from the environment around you and international markets, take risks.
Allowing your creativity to shine can increase sales and drive future business growth through innovation and new ideas.
Approaching things from a new or different perspective can open a new doorway of opportunity. Provide your teams creative licence to investigate and discover new pathways forward.
Karen X. Cheng, award winning Creative Director using AI for digital fashion demonstrates the exciting world of possibilities. Thank you @karenxcheng
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